Senior Product Manager- Personalization

Bengaluru, Karnataka, India | Product | Full-time


About MoEngage

MoEngage is an Intelligent customer engagement platform, built for customer-obsessed marketers and product owners. We enable hyper-personalization at scale across multiple channels like mobile push, email, in-app, web push, on-site messages, and SMS. With AI-powered automation and optimization, brands can analyze audience behavior and engage consumers with personalized communication at every touchpoint across their lifecycle.

Fortune 500 brands and Enterprises across 35 countries such as Deutsche Telekom, Samsung, Ally Financial, Vodafone, and McAfee along with internet-first brands such as Flipkart, Ola, OYO, Bigbasket, and Sharechat use MoEngage to orchestrate their cross-channel campaigns and engage efficiently with their customers sending 50 billion messages to 500 million consumers every month! Our vision is to build the world’s most trusted customer engagement platform for the mobile-first world.

We promise to care about your customers as much as you do. And that justifies our top ratings for service and support in Gartner Magic Quadrant, Gartner Peer Insights, and G2 Summer Reports. We have also been recognized as one of the 25 Highest Rated Private Cloud Computing Companies To Work For in a list released by Battery Ventures, a global investment firm based on the employee feedback on Glassdoor where employees reported the highest levels of satisfaction at work during the first six months of the pandemic.

What will you be doing?

We are looking for a seasoned product manager to own MoEngage Personalize, a new personalization platform, that will  enable our customers (marketers and product managers) to deliver targeted and personalized experience inside Mobile App, mobile web and desktop web. You would enable marketers/PMs to orchestrate campaigns that can deliver seamless end user experience within the customer’s product, define data required to drive the personalization engine, and build analytics used to measure the impact of the campaigns.  

  • As a Senior Product Manager for MoEngage Personalize, you will use data to guide your decisions and develop solutions to pursue some of the most exciting opportunities. You will develop a hypothesis, conduct user research, and experiments to inform your product design and strategies. You will establish your product viewpoints and share them with senior leaders, partners, and customers. You will be reporting to the SVP of Product. 
  • Launch products and features that helps customers personalize the experience for their Mobile App, Mobile Web and Desktop
  • Synthesize and drive product strategy from interactions with customers, business stakeholders, legal and policy teams, competitive insights and market trends; build and manage an actionable product roadmap
  • Define future concepts and build product roadmaps; Create business cases outlining projected impact for each initiative to be prioritized on the roadmap. Manage the entire product line’s life cycle from strategic planning to Go-to-market activities. Provide initiative rollout status & monitor impact of each initiative launched
  • Collaborate with engineering, sales, product, customer success and support, and design teams to ensure alignment on roadmap and prioritization, and product delivery, sales and adoption
  • Balance trade-offs between time and scope while meeting user needs and business goals. Write detailed product requirements and end to end use cases with effective user stories to be used by engineering & design teams. Refine product backlog. 
  • Mentoring team members for success in the PM role, reviewing their work, and evaluating employee performance.

Skills & Requirements

  • 5+ years in software product management with a consistent record of timely and quality delivery of software products, 2+ years experience in building a product to enable Personalization or A/B testing for internal/external users
  • Solid understanding of web and mobile technologies and user experience design patterns
  • Experience with Project Management tools like JIRA, able to create low-fi and high-fi mockups using Balsamiq, Sketch or any tool 
  • High bias for action with demonstrable history of identifying and resolving cross-project interdependencies 
  • Ability to juggle several initiatives and shift priorities as needed
  • Exceptional communication skills (verbal and written communication) with a knack for storytelling
  • Data Driven with proficiency on data querying and analysis. Experience with tools like SQL,Excel, Tableau, Qlikview etc. is preferred
  • Awareness on Information Security concepts and Best Practices
  • Experience in one or more of the following is a plus:  SaaS, Marketing Automation, Customer Communication, Product Personalization, App and Web A/B testing frameworks